Leading Türkiye’s digital transformation, Penta Teknoloji added another one to the list of world-renowned brands it distributes. Standing as the number one brand in DIY projects and offering design, cutting, customizing, and labeling solutions for home settings for hundreds of materials, Cricut will be distributed in the Turkish market for the first time by Penta Teknoloji.

Penta Teknoloji undertakes the distributorship of “Cricut,” a world-leading technology manufacturer in Do-It-Yourself projects, in Türkiye as of March. A globally popular brand in “do-it-yourself” projects, which are becoming increasingly widespread worldwide, Cricut offers users highly convenient and quick cutting and application solutions for hundreds of materials. Offering engraving, cutting, application, and design solutions enabling users to apply their designs on various materials with different models that meet specific needs, Cricut enters the Turkish market with the expertise of Penta Teknoloji.

Users can use Cricut’s design library by downloading the application Cricut Design Space and enrich their designs with software. Cricut cutting machines, hot presses, accessories, and materials enable users to transform any material with easy-to-apply personalization solutions at home to use, gift, or even sell.  

Fatih Erünsal: “Cricut will contribute to women’s employment particularly.”

Highlighting his confidence in the upcoming rapid growth of Cricut in the Turkish market, Penta Teknoloji General Manager Fatih Erünsal remarked: “As Penta Teknoloji, we are proud to add yet another one to the list of our investments in printing and application solutions and undertaking the distributorship of a product that will drive the industry toward a whole new direction. Highlighting creativity, offering a product for every need, and thus having a broad target audience potential, Cricut has a suitable option for different user groups, ranging from small-sized companies to entrepreneurs planning to start their own businesses. We believe Cricut will differentiate itself from other technological products by providing home users with an environment where they can make fun designs using their imagination. We predict that Cricut, expected to significantly contribute to women’s employment, will assume an exclusive position in the Turkish market. Through Cricut products, we aim to enable an environment for everyone of all ages to develop solutions based on their imagination.”

Martin Kruger: “Cricut will become essential for small-sized enterprises in Türkiye.”

Cricut Middle East, Türkiye, and Africa Sales and Marketing Director Martin Kruger said: “Cricut is rightly very well-known across the globe as a consumer electronic products and software platform enabling users to cut, personalize, label, and design hundreds of materials in home settings and proving that even those who believe they lack imagination have an unlimited supply of it. Offering all the tools they need to those willing to use their creativity as a hobby and make extra income from their interests, Cricut also stands out as a unique solution that supports artists, enabling them to see their projects on any material they wish in a home setting. Cricut, which is expected to become the go-to brand for consumers seeking quick and easy do-it-yourself solutions and small-sized companies seeking to offer more professional solutions in this area, is preparing to open the doors of a whole new experience to users in Türkiye through its application, website, blog site, and social media pages available in Turkish.”